About

Play Radio: A Day of Play and Broadcast from Somethin’ Else
Play Radio is a day of radio broadcast from Somethin’ Else HQ on 7th July. On that date we will provide a studio, a small phalanx of highly skilled radio producers, some presenters (some you might have heard of), a website to broadcast from and a small amount of budget to make things happen.
On that day we will be play testing a series of interactive radio ideas. Some of these will come from Somethin’ Else people, but as we clearly don’t know everything we are opening our doors, facilities, talent and expertise to people with good brains to try out their ideas too.
The brief for the day is simple: to help us (and our clients) think differently about radio. We want to revel in collaboration and mix-up gaming, crowd-sourced content and traditional skills to make something really different… and a little scary. In this spirit some ideas will undoubtedly fail, but as we are providing crates of imported European lager on the day, these glorious follies will be saluted!
Time Line
  • Send us your ideas by 7th June
  • Meet to develop the idea by 18th June
  • 1st pilot of best ideas by 25th June
  • Online Broadcast on 7th July
Contact Me!
If you want to know more or you have any questions:
Tom Koenig – Producer
020 7250 5575 / tom.koenig@somethinelse.com

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